Your SEO agency
We help you improve your visibility on Google through comprehensive SEO work – from analysis and strategy to implementation and ongoing optimization. We systematically work with technical SEO, content, keyword analysis, and link building to drive relevant traffic and increase conversions. All work is based on data and is continuously monitored to ensure effectiveness and development over time. You will receive a clear plan, ongoing improvements, and full transparency in the results. The goal is to make SEO a profitable and long-term channel for your business.
This is how we work as an SEO agency – from analysis to results
SEO is a long-term and strategic effort. As an SEO agency, we work data-driven and structured to ensure that every effort leads to increased visibility, relevant traffic, and more business.
The work always begins with a thorough analysis of your website, your market, and your competitors. Based on this, we develop an SEO strategy tailored to your business goals, your target audience, and your industry. The strategy serves as a clear roadmap for how we will gradually improve your visibility on Google.
Lindab
Through long-term SEO efforts, Lindab.se has gone from limited visibility to top rankings on Google. Together with Toxic, they have strengthened their presence for both construction and ventilation products and established themselves as a clearer digital force in the industry.
Multeral
Multeral, together with us at Toxic, has carried out a comprehensive project to simplify and streamline its customers' purchasing processes. The result is a digital platform on Litium that combines high functionality with a personalized customer experience.
Isaberg Mountain Resort
Isaberg, one of Sweden's premier destinations for outdoor activities and skiing, has developed a modern digital platform in collaboration with Toxic to enhance its online presence and optimize the customer experience. The platform integrates several booking systems and customizes content based on the season, making it easier for guests to find and book activities. In this case, we focus on how the new solution has created a smoother and more cohesive experience for Isaberg's visitors year-round.
We offer various SEO packages
To continuously succeed with SEO, a committed and long-term effort with your website is required. We offer packaged services that ensure your website not only meets but also exceeds Google's technical requirements, while effectively competing with other players in the market. Our packages are designed to keep you on a retainer basis and ensure a constant improvement of your web presence.
What does SEO mean?
SEO stands for Search Engine Optimization and is about helping your pages rank higher in search engine results on platforms like Google. It involves optimizing your website for both search engines and users. A well-optimized website appears higher in search results, drives more traffic to your site, and creates better opportunities to generate business and convert visitors into customers.
Measurable results and high ranking
What is wonderful about SEO is that it pays off in the form of measurable results, which allows us to experiment with which keywords work and which do not in order to achieve the best possible positions. To succeed in this, it is important that your website is relevant to the keywords we use; otherwise, it will be like working against Google instead of ranking high. We help you appear at the top of the search results for the keywords that best describe what your business offers.
Book an SEO meeting
In the meeting, we will go through your goals, current situation, and how we can assist you further with SEO. No commitment required, of course.
Technical SEO – the foundation for visibility in Google
Technical SEO is a crucial part of successful SEO work. For Google to be able to index and rank your website correctly, a stable technical foundation is required.
We ensure that your website is fast, secure, and mobile-friendly, and that it meets Google's technical guidelines. By identifying and addressing technical obstacles, we create the best possible conditions for high rankings and a better user experience.
"Snacket om" GEO – How to make your company more visible in AI search
In our series "Snacket om", we highlight current topics within digitalization. In this episode, we talk about GEO (Generative Engine Optimization) and how AI is changing the way people search for information.
We go through the difference between traditional SEO and optimization for AI responses, why visibility in generative search engines is becoming increasingly important, and what companies can concretely do to be visible in, for example, ChatGPT.
An episode for you who works with digital marketing, is a marketing manager or CEO, and wants to future-proof the company's online visibility.
Content that both ranks and converts
The content on your website is crucial for both SEO and conversion. We create and optimize content that is relevant to your visitors while also tailored to how people actually search on Google.
Through careful keyword analysis and strategic content planning, we help you attract the right audience. The goal is not just more visits – but more business, inquiries, and leads.
Build authority with the right link strategy
To achieve and maintain high positions in search results, trust and authority are required. Google assesses this, among other things, through links from other relevant and credible websites.
We work long-term with link strategies that strengthen your domain authority and improve your competitiveness. All work is done with a focus on quality, relevance, and sustainable methods that have an effect over time.
Transparency, follow-up, and continuous optimization
SEO should be clear and measurable. Therefore, we continuously follow up on how the work is developing and how the results affect your business.
You will receive ongoing insights into ranking development, traffic, and conversions. Through analysis and optimization, we ensure that the strategy is constantly improved and adapted to new opportunities and changes in search behaviors.
An SEO agency focused on long-term growth
We believe in long-term partnerships where SEO becomes a natural part of your digital growth. Our goal is to create stable visibility and sustainable results that strengthen both your brand and your profitability over time.
Whether the goal is more leads, increased sales, or a stronger presence on Google, we tailor the SEO work to your business objectives.
Small
Our smallest SEO package is specially designed for those who want to start optimizing their online presence effectively and cost-effectively. With a focus on basic SEO strategies, we help you improve your searchability, attract more relevant traffic, and increase your digital footprint. Let us help you grow with targeted solutions that make a real difference for your business.
| Ongoing costs: 3,295 SEK/month | The following is included |
| We track up to 15 keywords/services. | Yes |
| 1–2 hours of technical and content SEO work per month. | Yes |
| Ongoing keyword analysis and optimization. | Yes |
| Automatic dispatch of monthly reports. | Yes |
| Review every six months. | Yes |
| 6 months binding period | Yes |
| 2 months' notice period | Yes |
AI & GEO-addition Small
| Ongoing costs: 1,250 SEK/month | The following is included |
| AI-optimized content - Create short, fact-based text blocks that AI assistants are likely to quote (definitions, "X means...", bullet points). | Yes |
| Structured data & AI readability - Implement FAQ pages for common questions. Implement HowTo schema for step-by-step instructions. All of the above to increase the likelihood of appearing in AI results. | Yes |
| Ongoing monitoring and optimization of your AI visibility. | Yes |
| AI reporting live during semi-annual reviews. | Yes |
Medium
Our medium SEO package is designed to effectively deepen and enhance your digital presence. This package is perfect for you who have started your SEO journey but are experiencing a stall in results. With this package, we take your SEO strategy to the next level, optimize your visibility, and help you reach a wider audience online.
| Running costs: 5,395 SEK/month | The following is included |
| We track up to 30 keywords/services. | Yes |
| 5 hours of technical and content SEO work per month. | Yes |
| Ongoing keyword analysis and optimization. | Yes |
| Automatic dispatch of monthly reports. | Yes |
| Reconciliation every quarter. | Yes |
| 6 months binding period | Yes |
| 2 months' notice period | Yes |
AI & GEO extension Medium
| Running costs: 1,250 SEK/month | The following is included |
| AI-optimized content - Create short, fact-based text blocks that AI assistants are likely to quote (definitions, "X means...", bullet points). | Yes |
| Structured data & AI readability - Implement FAQ pages for common questions. Implement HowTo schema for step-by-step instructions. All of the above to increase the likelihood of being included in AI results. | Yes |
| Ongoing monitoring and optimization of your AI visibility. | Yes |
| AI reporting live during quarterly reviews. | Yes |
| Quarterly reports. | Yes |
| 6 months binding period. | Yes |
| 2 months' notice period. | Yes |
Large
Our largest SEO package is designed for those who already have an established online presence and want to take their optimization efforts to the next level. With an in-depth strategy that includes advanced keyword analysis, technical SEO optimization, and content customization, we aim to maximize your visibility and drive conversions. We use data-driven insights to fine-tune and tailor your campaigns, ensuring that your business is not only visible but also performs at its best in search results.
| Recurring costs: 7,495 SEK/month | The following is included |
| We track up to 100 keywords/services. | Yes |
| 7 hours of technical and content SEO work per month. | Yes |
| Ongoing keyword analysis and optimization. | Yes |
| Automatic dispatch of monthly reports. | Yes |
| Quarterly reports. | Yes |
| Reconciliation every quarter. | Yes |
| 6 months binding period | Yes |
| 2 months' notice period | Yes |
AI & GEO-addition Large
| Ongoing costs: 2,280 SEK/month | The following is included |
| AI-optimized content - Create short, fact-based text blocks that AI assistants are likely to quote (definitions, "X means...", bullet points). | Yes |
| Structured data & AI readability - Implement FAQ pages for common questions. Implement HowTo schema for step-by-step instructions. All of the above to increase the likelihood of appearing in AI results. | Yes |
| Ongoing monitoring and optimization of your AI visibility. | Yes |
| AI reporting live during quarterly reviews. | Yes |
| Quarterly reports. | Yes |
| 6 months binding period. | Yes |
| 2 months' notice period. | Yes |
From the apartment to the continent – the story of Beslag Design
When I step through the doors of Beslag Design in Båstad, I am already greeted in the entrance by what the company has built its entire identity around: careful details that just feel... right. Further into the conference room, the assortment spreads out along the walls; handles, knobs, hooks tastefully arranged. We sit down to hear Pontus Eklind, CEO of Beslag Design, tell how the journey began but, above all, where they are headed.
Toxic celebrates 30 years of strong growth, good profitability, and high trust from both customers and employees.
This year, Toxic celebrates 30 years as a digital partner for companies with needs in web, e-commerce, customer portals, system integrations, and digital business solutions. After three decades in an industry that is constantly changing, we continue to grow, with strong results, good profitability, and a high level of trust from both customers and employees.
3min
The self-playing piano in B2B – Read more about the report Nordic Digital Commerce in B2B 2026
The B2B companies in the Nordics have reached a clear turning point. Litium's tenth edition of Nordic Digital Commerce in B2B 2026 shows that 81 percent of the Nordics' B2B companies today enable sales through digital channels, that digital sales on average account for 31 percent of revenues, and that 58 percent plan to increase their budget for digital commerce in the coming year. The discussion is no longer about whether to digitalize sales – but about how to take the next step.
11min
Markvaruhuset chooses Toxic for new e-commerce platform in Litium
Building e-commerce for a player that sells to both businesses and individuals – with different flows, different logic, and high demands for integration with business systems – is a project that places high demands on the right technical partner. Markvaruhuset has chosen Toxic for that assignment.
2min
Fifth time's the charm – we are nominated for the Umbraco Awards 2026!
We are very happy to be nominated once again for the Umbraco Awards. This year we are nominated in the category Best Cloud Solution with our solution for KABE AB.
3min
What is Meta Andromeda and how does it affect your advertising?
Are you advertising on Instagram and Facebook? Then you have probably noticed that the ads don't work quite like they used to. Suddenly, some ads seem to reach the right people while others disappear in the feed. What is behind the change and what does it mean for you as an advertiser? We will clarify that.
4min
Four websites in one solution – new digital platform for Atle
To create a more flexible, scalable, and editor-friendly web environment, Atle has chosen Toxic as a digital partner. Together, we are now developing a new web platform in Umbraco that brings together several companies in a common solution and creates economies of scale in line with the company's growth strategy.
2min
Toxic named Umbraco Contributing Platinum Partner 2025
Toxic continues to strengthen its position within Umbraco and has now been appointed as Umbraco Contributing Platinum Partner 2025 – an international award that highlights partners who actively contribute to developing and strengthening the entire Umbraco ecosystem.
2min
Toxic begins long-term partnership with Qvalify in SEO and Google Ads
Qvalify is one of Sweden's leading companies in ISO certifications, inspections, and assessments. With over 30 years of experience, they help organizations strengthen quality, efficiency, and security through certification of management systems, training, and various types of audits. To increase visibility and create clearer results regarding their training and certifications, Qvalify has chosen Toxic as a long-term partner in SEO and Google Ads.
3min
Sebastian Pierre returns to Toxic – as Developer and Consulting Manager
With extensive experience in programming and a clear interest in leadership, Sebastian is now back at Toxic in the role of developer and consulting manager. In this interview, you will get to know him better, hear about his journey into the IT industry, and how it feels to be back at Toxic again.
4min
Toxic enters into partnership with Meson Group for web and PIM on Litium
Meson Group, which is part of Indutrade, is a leading supplier of valves and flow control products to the global marine industry. With headquarters in Laholm, sales offices in Europe and Asia, and a large network of distributors, Meson works with technologically advanced products and extensive information flows. To strengthen its digital presence and create a more scalable management of product data, they have chosen Toxic as a partner to develop a new global website and implement Litium PIM.
3min
Toxic looks back at 2025 – a year filled with energy, development, and highlights
2025 has been a year where much has fallen into place – thanks to brave customers, engaged colleagues, and a shared drive forward. We have launched, celebrated, learned, and developed together, in a time that has required both focus and long-term thinking. As we now summarize the year, we do so with great joy over what we have accomplished – and with even greater curiosity about everything that awaits in 2026. Here are some of the moments that have made 2025 a year to remember at Toxic.
9min
Eight new colleagues and a Toxic that continues to grow
2025 has been a year full of movement at Toxic. New colleagues have joined our teams, taken their place in the projects, and quickly become a part of the culture that makes us who we are.
5min
Toxic and NIBU launch a new digital initiative with a modern e-commerce solution in Litium
NIBU takes the next step in its digital development and chooses Toxic as a partner when building a new e-commerce solution in Litium. The goal is to create a fast, clear, and user-friendly experience for both B2B and B2C customers, as well as to simplify internal processes with a platform that lasts over time.
2min
New framework agreement strengthens the partnership between Toxic and Infranord
After several years of collaboration, Toxic and Infranord are taking the next step. Through a new framework agreement, Toxic will become a long-term development partner responsible for both new development and management of Infranord's internal systems – with a focus on modern front-end development and a more integrated working method.
4min
Essem Design takes the brand global – launches international e-commerce with new design and UX
Essem Design is taking a big step forward and launching a global e-commerce that reflects the company's brand and vision. The new solution, developed together with Toxic, combines inspiring design, improved performance, and market-adapted e-commerce for all of Europe and the USA.
2min
From Optimizely to Umbraco CMS – LRF's platform journey
When The Federation of Swedish Farmers (LRF) decided to change their web platform, it was about both costs, functionality, and future needs. The choice fell on Umbraco – a solution that today provides the organization with more flexibility and a smoother everyday life.
3min
Toxic builds new website & e-commerce for Beslag Design
Beslag Design, a leading player in fittings and interior details with its own product development, is investing together with Toxic in a new digital platform built on Litium. The investment includes a new website, a reseller portal, and a powerful PIM system. The goal is to streamline internal processes, centralize product data, and create an even smoother purchasing experience for resellers and customers.
2min
Accessibility on the agenda – more and more companies turn to Toxic
The interest in digital accessibility is growing rapidly, and many companies are now seeking guidance to meet new requirements – but also to create a more inclusive digital experience. At Toxic, this is clearly evident.
2min
Swedish Camping builds new industry website on Umbraco
Svensk Camping, formerly known as SCR, has undergone a comprehensive rebranding. In connection with the launch of a new graphic identity, they are now building a completely new website – a project being carried out in collaboration with Toxic. The result will be an informative and modern platform for both the industry and members.
2min
Weland Solutions hires development team from Toxic – gains an external development department with expertise, reliability, and drive.
To accelerate the development of their portal, Weland HUB, Weland Solutions chose to hire a development team from Toxic. With a cohesive team consisting of developers, project managers, and business developers, they now gain both breadth, structure, and long-term sustainability.
3min
Frequently asked questions about SEO
SEO, or search engine optimization, is about improving your website to rank higher in search results on search engines like Google. A higher ranking means that more potential customers find your website, which leads to increased traffic and ultimately more business. It is a long-term strategy for building organic visibility and profitability online.
SEO is an investment that takes time. Results vary depending on your industry, competition, and your website's current status. Typically, you can expect to see improvements within 2–4 months, but the most significant effects become clear after 6–12 months of continuous work.
All packages include technical SEO, content optimization, keyword analysis, consulting, and ongoing improvements. Our Medium and Large packages also include more extensive optimization, more keywords, and greater strategic work for long-term growth.
Toxic offers three SEO packages – Small, Medium, and Large. The packages are designed for different needs and levels of ambition and can be customized according to the company's goals, competition, and market.
Of course. You can upgrade or downgrade between Small, Medium, and Large at any time as your goals evolve.
We measure SEO results using:
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Rankings in search results for your prioritized keywords.
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Organic traffic to your website and its development over time.
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Conversions, such as leads, sales, or other business goals.
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Technical performance, including loading time and mobile-friendliness.
You will receive automated monthly reports and regular check-ins where we review the results together.
Yes. We send monthly reports where you get a clear overview of your placements on Google.
SEO is a continuous effort. Google's algorithms change regularly and the competition for top positions is high. To maintain and improve your results, we need to work continuously on optimization, updates, and adjustments.
Technical SEO improves the website's infrastructure, making it faster, more mobile-friendly, and easier for search engines to index. It can include everything from improving loading times to security updates and optimizing URL structure.
We can start as soon as we have had an initial meeting to understand your needs. After the meeting, we will conduct a preliminary analysis and begin the optimization work. Often, we can start working on your SEO within 1–2 weeks after the contract is signed.